Specializing in Marketing that Connects you to …
- Clients / patients
- General public
- Health care practitioners
- Mature adults / seniors
- Staff / team members
Let our team serve as an extension of your team to help you achieve your marketing goals.
About Stratega Marketing
Pronounced “Stra-tee-ja,” our central Pennsylvania-based firm is dedicated to delivering bold, attention-grabbing marketing. Our passion and expertise are focused on educating, changing minds, and driving conversations…whether it’s in support of a sale, new resident, new patient, new business, new donor or more.
Our success relating and connecting with your audience enables us to move them to action. It’s part art, part science, and part psychology. We go deeper than the surface approach. We get to know you, and your audience, and deliver upon our experience.
Responsive. Specialized. Talented. That’s what our clients say about us. We execute every aspect of your project to get the desired result … on time and within budget. Perhaps that is why many of Stratega’s clients have partnered with us for 10, 15 and even 20+ years.
Meet Our Chief
Esteemed by her colleagues and clients, CEO and Chief Strategist Tina Prins maintains 30 years of experience as a strategic marketing partner, with half of them as an entrepreneur.
She founded Stratega Marketing in 2006 after holding strategic marketing positions for Capital Blue Cross, Synertech Health Systems (a Highmark subsidiary) and Rite Aid Corporation, as well as two leading marketing communication agencies. Her expertise and dedication to excellence has greatly benefited both the clients and companies she’s served. She is driven by a strong work ethic to make sure projects are completed to their highest caliber on time and within budget.
In 2007, Tina was named one of the Central Pennsylvania Business Journal’s “Forty Under 40.” This award program recognizes professionals in the area, under 40 years of age, for their outstanding accomplishments as well as commitment to professional excellence and their community.
In 2016, Tina joined the board of PA Lyme Resource Network as VP, Director of Marketing & PR. In this role, she helped launch a state-wide public health campaign “Dare 2B Tick Aware,” concepting the program name, designing the logo, and lending writing and design support for the campaign’s suite of materials.
Over the years, Tina’s work has been recognized by many organizations, with awards recognizing excellent writing and graphic design, creativity and impact, effectiveness in meeting objectives, and professionalism.
Within the community, Tina serves as a certified DARE 2B Tick Aware facilitator/educator as well a Lyme Disease patient advocate.
She’s also served as newsletter editor for a local no-kill animal shelter, youth soccer coach, and has been an active volunteer in her son’s school district.
“Committed, accommodating and flexible … their personal enthusiasm toward the customer enhances their personal excellence. They work with us and within our budget, and our new integrated marketing literature is fantastic.”
“What is so unique about Stratega Marketing is that they take the time to really listen and understand the organization, its mission, values and offerings before jumping into developing marketing materials. Tina has a keen understanding of the products and services we are promoting, and she asks the critical questions up front—what message do you want to convey to the marketplace, what is your desired end result, what is your budget, etc. This is so critically important to develop effective advertising and marketing, and it really distinguishes Stratega from the other agencies with whom I’ve worked.
“I’ve had the pleasure of working with Tina and Stratega Marketing since 2014. Her professionalism and high-quality work are unparalleled. Tina’s creative expertise, outstanding communication skills, and knowledgeable insight has been invaluable. She graciously and patiently entertained all of our creative ideas and worked with our unique personal style preferences. She produced exceptional work and delivered exactly what we envisioned as we created websites, brochures, business cards, logos, flyers, banners, promotional materials and marketing campaigns for our four entities: Tree of Life, NutriGenetic Research Institute, Your Functional Genomics and Functional Genomic Analysis. Stratega Marketing is the only solution to all of your graphic and marketing needs.”
In working with small businesses and not-for-profit organizations over the years, Stratega Marketing understands the value of the marketing dollar. We provide targeted and focused marketing that is not only cost-effective, but that also produces positive results. What’s next on your marketing project to-do list? Let’s talk!